You want to grow your revenue, but you're being buried by complexity.
Most business owners make marketing way more difficult than it needs to be. I blame Zapier for a lot of this, honestly. We get so caught up in "shiny object syndrome" and over-engineered automations that we forget what we're actually trying to do: connect the right product with the right person.
The truth? All those high-priced "hacks" and influencer courses are just timeless marketing principles repackaged in a fancy new suit. I prefer the original.
The "Simple Wins" Philosophy
In my years of tinkering, building software, and growing brands, I've realized that the most effective strategies aren't the loudest—they're the ones that stick to the fundamentals.
- Timeless > Trendy: Algorithms change every Tuesday. Human psychology doesn't. I build foundations that last.
- Clarity > Cleverness: If your customer has to solve a riddle to understand what you sell, you've already lost.
- The Right Tool for the Job: As a technology enjoyer, I love a good app—but only when it serves the bottom line. No bloat, no unnecessary subscriptions, just results.
"He simplifies everything down to a T. Create a specific offer, share it with a specific audience, get on the phone and close the sale."
Meet Mike
I've been creating since I was a kid making silly programs on an Atari 2600. That energy—that need to see how things work and how to make them better—is exactly what I bring to your marketing.
Whether I'm taking a photo walk, building a new piece of software, or telling a horrible dad joke, I'm looking for the most effective way to get a result. I bring that same curiosity and "get-it-done" attitude to your revenue goals. I'm here to help you cut the fluff and get back to basics.
"Mike Heath SAVED MY LIFE!! Okay, maybe not, but he helped me knuckle down, focus on what's important and do the shit that grows my business... I watched his training last week and implemented straight away. Since then, I've spent £60 on ads. That's got me on the phone with 8 people. Each sale is worth £750. Even if I close just one of those 8, that's pretty much a 15x ROI."
The Plan for Simple Growth
I don't offer a 50-page menu of services. I focus on three core areas where I can move the needle for your business.
1. Growth Strategy & Consulting
We'll strip away the noise and identify the 20% of actions that will drive 80% of your revenue. No "hacks," just a clear roadmap based on what actually works for your specific audience.
2. Marketing Systems (The Tinkerer's Edge)
This is where I get under the hood. I help you connect your tools so they actually talk to each other. I'll audit your tech stack, cut the waste, and make sure your systems are working for you, not the other way around.
3. The Marketing Audit
Sometimes you just need a fresh pair of eyes. I'll look at your current funnel, copy, and creative, and tell you exactly where you're over-complicating things—and what to do instead to start winning.
"You address all the things that I hate about sales... and you humanize sales, as it should be. You can be effective and strategic without being sleazy, forcing them into shit, making them out to be 'liars' etc."
What Winning Looks Like
When you stop over-complicating, things start moving. Here is the word-for-word reality of getting back to basics:
"Thanks to the path Mike Heath set me on... my business is virtually running on autopilot. Those leads for my clients basically continue to roll in without my involvement. This is a hell of a position to be in."
"A simple Facebook ad for a spend of $27.03 got me 36 registrations and 29 people showed up live. I sold 2 packages @ $997."
"I still haven't found a single other mentor/guru/teacher online that actually teaches you stuff that he does for himself."
Ready to build something?
If you're tired of the "abstracted basics" and want to get back to what actually moves the needle, let's talk. I'm just a guy in South Carolina who loves to build cool shit and help good people succeed.